Colorista is now Preference Vivids. Our Preference expertise is at the service of Vivid Colours. Get a Electric Mango bold colour with radiance that holds for up to 8 weeks.

Preference Vivids leverages our loved Preference Liquid Gel technology with dyes selected by our colourist experts for up to 3X shinier hair and a luminous colour result you can trust. Preference Vivids also comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative to maintain the radiance of your coloured hair for up to 8 weeks.

Electric Mango was inspired by the biggest park of Tokyo, Yoyogi and its colorful electric orange autumn foliage. Be colour safe and always do your 48-hour patch test.

Powered by our new ammonia-free technology, L'Oréal Préférence Le Blonding Acidic Toners effectively neutralise unwanted orange and yellow tones for an ultra-blonde that lasts.

After undergoing a bleaching service, the pH level of hair becomes alkaline. This can lead to dull and porous hair. The new Préférence Acidic Toner rebalances the pH level of hair to its natural range preserving hair quality with nutrition and softness. Get up to 4 weeks of pure blonde, in 5 minutes.

L'Oréal Paris Preference Powered by our new ammonia-free technology, After undergoing a bleaching service, the pH level of hair becomes alkaline. This can lead to dull and porous hair. The new Préférence Acidic Toner rebalances the pH level of hair to its natural range preserving hair quality with nutrition and softness.

Directions:

STEP 1 -

Apply colour mixture first to your roots. Use an applicator tip to help part your hair into small even sections. Then apply on lengths and spread all over your hair.

STEP 2 -

Massage mixture all through your hair until fully saturated. Leave in for 5 minutes.

STEP 3 -

Pour a little warm water on your hair and massage gently. Rinse thoroughly until the water runs clear.

Step 4 -

Spread the reinforcing conditioner all over your hair and massage gently. Leave in for 2 minutes, Rinse thoroughly.