LOreal, Permanent Color Preference are fade resistant high shine color shampoos are combined with the tube of color maximizer, lock into the hair. This is designed to ensure a long lasting and luminous color. The high shine conditioning shampoo offer you several applications that renew and prolong your colors high shine, keeping your hair feeling soft and silky.

Preference Infinia Permanent Color 9.1 Viking.Preference is legendary for its lustrous color results and fade-resistant formula. Now enhanced with ultra cool tones, combining a mix of illuminating reflects for luminous color that does not look dull. Experience the premium performance of Preference with color radiance for up to 8 weeks.Improved fragrance for a better color experience.

LOreal, Permanent Color Preference are fade resistant high shine color shampoos are combined with the tube of color maximizer, lock into the hair. This is designed to ensure a long lasting and luminous color. The high shine conditioning shampoo offer you several applications that renew and prolong your colors high shine, keeping your hair feeling soft and silky. The colors are, 1 naples black, 2.16 black voilet ultra voilet black, 3 brasilia dark brown, 3.66 dark red ultra voilet, 4 tahiti deep brown, 4.15 caracas deep mahogany brown.

LOreal, Permanent Color Preference are fade resistant high shine color shampoos are combined with the tube of color maximizer, lock into the hair. This is designed to ensure a long lasting and luminous color. The high shine conditioning shampoo offer you several applications that renew and prolong your colors high shine, keeping your hair feeling soft and silky.

LOreal Paris Preference 1 Blondissimes Lightest Natural Blonde is legendary for its lustrous color results and fade-resistant formula. It also comes with a precious high shine Elixir. Simply add it to the mix. Experience the premium performance of Preference with color radiance for up to eight weeks. This shade has a superior lightening ability compared to other Preference shades, but it is not a pre-lightener.

An extra natural light blonde or a natural light blonde is only obtained on light or medium hair. If your hair is colored with a dark shade or warm golden highlights, this shade is not recommended. This shade should never be applied after pre-lightening. High shine conditioner enriched with a UV filter and vitamin E. Use week after week to leave color lustrous and hair silky-soft. Permanent hair color in group III. Provides grey coverage.

Preference Infinia gives you up to 8 weeks of fade-defiant color. Featuring for the first time a Color Extender, which revives the look of day 1 color with each application for lustrous shine. It also provides up to 100% grey coverage. Give your hair show-stopping, intense color.

Glamorous, fade-defiant color with up to 100% grey coverage. Loreal Paris Preference Infinia 11. 11 Ultra Light Blonde Hair Dye is an expert in fade-defying color, and now includes for the first time an additional Color Extender.

Preference is legendary for its lustrous color results and fade-resistant formula. Now enhanced with ultra cool tones, combining a mix of illuminating reflects for luminous color that does not look dull. Experience the premium performance of Preference with color radiance for up to 8 weeks. Improved fragrance for a better color experience. Available in opera 6.21 iridescent light brown color shade.

Absolute platinum, lustrous shine Reveal your inner blonde goddess with our new generation of extreme lightening technology, with up to 8 levels of lift. Keep color and shine lustrous for weeks and protect against brassiness with our Brass-Defy Conditioner. Also with our exclusive High Shine Elixir.Absolute platinum, lustrous shine reveal your inner blonde goddess with our new generation of extreme lightening technology, with up to 8 levels of lift. Keep color and shine lustrous for weeks and protect against brassiness with our Brass-Defy Conditioner. Also with our exclusive High Shine Elixir.

With a luxurious fragrance to help enhance your lightening experience.

Preference Infinia gives you up to 8 weeks of fade-defiant color. Featuring for the first time a Color Extender, which revives the look of day 1 color with each application for lustrous shine. It also provides up to 100% grey coverage. Give your hair show-stopping, intense color.

Preference is legendary for its lustrous colour results, and fade resistant formula. It now comes with a new precious High Shine Elixir. Simply add it to the mix. Experience the premium performance of Préférence, with color radiance for up to 8 weeks. Improved fragrance for a better color experience.