You Be Natural Keratin Strengthening and Conditioning System. You Be Natural provides extraordinary conditioning benefits to all hair types - great for hair that's naturally curly or those transitioning away from chemical straighteners. For curly girls who want to wear straight styles our system provides Long Lasting. Relaxer-Free Straightening! Conditions and strengthens hair whether curly, wavy or straight. Allows for easy transition/flexibility between curly and straight styles. Provides flawless straight styles. Smoothes hair & eliminates frizz (any style). Promotes healthy hair growth. Makes hair humidity resistant. Delivers healthier, easier to manage hair.