Highly moisturizing and nourishing, the products in the Curl expression range are rich in innovative, hydrating formulas that impart softness and moisture to curls. Therefore, this set of products keeps unruly hair in order hair while defining the original shape of the hair. While restoring shine and restoring optimal moisture levels.

To that end, the moisturizing mask conditions while giving strands a nourished and shiny appearance.

Plant-based glycerin World-renowned for its humectant properties, glycerin is the active responsible for lasting hydration of the driest fibers.

Urea With a powerful dual-action, it retains moisture while reinforcing the hydrolipidic barrier.

Hibiscus seed is a natural source of amino acids and vitamins. With its many benefits, this ingredient not only preserves the youthfulness of the scalp for more defined curls but also prevents hair loss/breakage. In addition, it decreases frizz and provides a boost of shine.

It envelops the strands in a memorable floral scent. Plus, with no residue, hair is shiny, frizz is controlled, and curls are lastingly defined.

How to use:

This mask is suitable for all types of curly hair. Ideal for sensitized hair, its use is recommended after shampooing.

With the L'Oréal Professional Curl Expression 10-in-1 Benefits Mousse, effortlessly style curls and coils. Unbeatable hydration for ideal grip and care is one of the formula's many benefits. The nutrient-rich mouse provides a professional-looking finish with an alluring flowery scent while providing protection from heat and humidity. With hibiscus seed, urea H, and plant-based glycerin 1%, the highly concentrated solution aims to lock in necessary moisture while delivering paradigm-shifting definition, for infinite weightless styles.

How to use:

Apply starting from ends to lengths with a scrunching motion. Follow with the drying accelerator spray for quicker drying.

Curls usage: apply on towel-dried hair during wash & go technique or after the long lasting intensive moisturiser cream or definition activator cream-in-jelly.

Coils usage: apply after the long-lasting intensive moisturiser cream.

The Elvive Hydra Hyaluronic Acid Mask by L'Oréal Paris is a refreshing formula that offers up to 72 hours of weightless moisture.

Ideal for dry hair, the rich mask harnesses the hydrating properties of hyaluronic acid, helping to quench the hair’s thirst and encourage a glossy, silky-smooth look. Complete the routine with the Moisture Plump Serum.

Introducing the new haircare range from L’Oréal Paris: Hydra Hyaluronic, formulated with Hyaluronic Acid. This game changing range is the first step for tackling dehydrated hair. Formulated by our world-leading haircare scientists with hyaluronic acid for fuller, bouncier and shiner hair with no weigh down.

Directions:

Use like a daily moisturiser on wet or dry hair, at any time of day. Spray throughout your lengths. Style as usual. For best results, use after the L’Oreal Paris Elvive Hydra Hyaluronic Moisture Locking Conditioner and the L’Oreal Paris Elvive Hydra Hyaluronic 72H Moisture Wrapping Mask. In case of contact with eyes, rinse them immediately or thoroughly.

Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

• It is recommended to wear protective gloves.
• Apply small amounts to clean, towel-dried hair using a brush.
• Distribute with a comb from roots to ends then leave it on for 15 minutes.
• Comb through once more then rinse thoroughly.
• Blow-dry to extend colour brilliance.

Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

• It is recommended to wear protective gloves.
• Apply small amounts to clean, towel-dried hair using a brush.
• Distribute with a comb from roots to ends then leave it on for 15 minutes.
• Comb through once more then rinse thoroughly.
• Blow-dry to extend colour brilliance.

Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

• It is recommended to wear protective gloves.
• Apply small amounts to clean, towel-dried hair using a brush.
• Distribute with a comb from roots to ends then leave it on for 15 minutes.
• Comb through once more then rinse thoroughly.
• Blow-dry to extend colour brilliance.

Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

• It is recommended to wear protective gloves.
• Apply small amounts to clean, towel-dried hair using a brush.
• Distribute with a comb from roots to ends then leave it on for 15 minutes.
• Comb through once more then rinse thoroughly.
• Blow-dry to extend colour brilliance.

Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

• It is recommended to wear protective gloves.
• Apply small amounts to clean, towel-dried hair using a brush.
• Distribute with a comb from roots to ends then leave it on for 15 minutes.
• Comb through once more then rinse thoroughly.
• Blow-dry to extend colour brilliance.

A taming shampoo from Bonacure Frizz Away, specially formulated to gently cleanse unruly, coarse and frizzy hair. It smoothes the hair's surface and provides all hair types with up to 72 hours of frizz control for beautifully smooth hair with an intense shine.

The secret of Bonacure Frizz Away professional hair products lies in the combined action Vegan Keratin and Babassu Oil. Vegan Keratin is a highly efficient amino compound developed to refill the damaged cortex of the hair by re-building its inner architecture, deeply nourishing whilst managing coarse, thick and frizzy hair. Babassu Oil is rich in antioxidants with a high moisture-retaining capacity. Protecting from hair breakage, hair is smoother and visibly shinier, with no frizz in sight!

Bonacure's Clean Performance formulas are full of what's good and free of what's not. They're free from sulphates, silicones, parabens, mineral oils, micro plastics and artificial colourants, and have a high level of biodegradability.

Bonacure Frizz Away conditioner ideal for stubborn, thick and frizzy hair that can also be textured, wavy or curly. This product offers greater manageability and brightness.

An intensive hair treatment from Bonacure Frizz Away, specially formulated to tame and nourish unruly, coarse and frizzy hair. Providing all hair types with up to 72 hours of frizz control, for beautifully shiny, smooth hair. Vegan hair product.