Bed Head B For Men Wise Up Shampoo is a deep cleansing shampoo that isnt just about scalp hydration. Its about removing sweat, styling products and pollution. Suitable for most hair types but designed for people with problematic or uncomfortable scalps. Removes build up of product, dead skin cells, grease and dirt in a single rinse. Scalp is left feeling cleansed and unclogged and hair feels fresh and ready to style.