Permanent ammonia-free and odorless color for a unique experience. Respects the hair * and optimal comfort of the scalp. Natural reflections, sublime shine and perfect coverage.

L'Oréal Professional Inoa ODS Oxidant Riche was specifically developed to be mixed with L'Oréal Professional Inoa Permanent hair dyes. This cream developer helps to ensure even color results from roots to ends. Moreover, its formula is completely stabilized and buffered.

The creamy formulation will also improve the mixture and application procedures, making the overall process easier and faster. Additionally, this developer offers controlled lighting, granting a gentle coloring process. Lastly, the 10 volume oxidant can lighten the hair up to 1 level, depending on hair texture and history.

INOA Oxydant Riche Cream Peroxide is part 2 of the Inoa Suprême Professional Hair Colour System.

Majiblond has a super lightening power upto 4 - 4 1/2 levels in a single step.

Majicontrast is a range of permanent hair colours. Recommended for creating highlights on dark base colours, therefore it is advised to use on brown hair (natural or coloured). The new Majirel hair colours are distinguished by clearer, more eco-friendly packaging.

Discover a new generation of colour : LUO Color, fresh colour, fresh shine. New nutrigel technology. Thanks to its technological innovations, this colour gives incredible shine and a natural, healthy look, enhancing the hair's own reflects.

L'Oréal Professional INOA Fundamental Permanent Color is an odourless, ammonia-free permanent hair colour. Optimised for scalp comfort it also respects the hair. With unlimited colour results and sublime shine. Up to 100% grey/white coverage. Hair feels intensely nourished and hydrated with a glossy shine. Hair feels softer than before the colouring process.

Majirel, L'Oreals legendary professional hair colour that covers up to 100% of grey hair whilst caring for the hair fibre. Majirel creates vibrant and pure reflect colours with a wide palette of rich tones and shades. A first in professional hair colour, Majirel cares for the entirety of the hair fibre.The formula helps strengthen and re-inforce the hair fibre. Hair feels stronger, and is left looking glossy and feeling soft and supple to the touch. Your professional colourist can unleash your perfect tailor made hair colour with the use of Majirel.

Majirel Cool-Cover’s technology provides optimal neutralisation of warm reflects leaving ultra-cool tones with high resistance and intense coverage. View the shade chart to see the wide professional palette of colours ranging from icy metallic blondes to intense mocha brunette shades. Enriched with Incel and Ionène . The formula helps strengthen the feel of the hair, leaving a glossy look with a silky soft touch.

Majicontrast is a range of permanent hair colours. Recommended for creating highlights on dark base colours, therefore it is advised to use on brown hair (natural or coloured). The new Majirel hair colours are distinguished by clearer, more eco-friendly packaging.

• Creates contrasting highlights on brown hair.
  
• Produces a multi-dimensional effect.
  
• Lightens hair up to 4 levels.
  
• Provides clear, durable shades.
  
• Does not require prior lightening.
  
• Does not cover grey hair.
  
• Leaves hair soft and radiant.

Majirel colours are enriched with Ionene G and Incell formulas, which restore hair structure during colouring. They make hair more resistant to depletion and damage, leaving it silky smooth, soft and full of shine after treatment.

How to use:

Mix with the selected Majirel oxidant in a 1:1.5 ratio (50 ml colour and 75 ml oxidant). Apply to dry, unwashed hair and leave on between 15 and 35 minutes, depending on the desired level of lightening. Then rinse and wash hair.

For Copper Shades of permanent color results, master the art of creating beautiful haircolor.LOreal Professional Majirel family brands give you infinite color possibilities to fulfill your color creativity.

For shades of Mahogany permanent color results, master the art of creating beautiful haircolor. L'Oreal Professional Majirel family brands give you infinite color possibilities to fulfill your color creativity.