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Preference, the expert of fade-defying color, now includes for the first time an additional Color Extender. It revives the look of day 1 color & shine for show-stopping gorgeous color.

Glow up your hair color with the next trend. No level, tone-focused formulas for luminous, sheer, prismatic shine. With less base, you can customize the luminosity, sheerness, and tone of your results.

Nano ring extensions are the latest technology in hair extensions! This hair system does not damage the natural hair because it can be applied without heat, damaging chemicals or other harsh application processes.

This is simply the most discreet hair extension system on the market. They are ideal for all hair types and styles.